Flippd HelpWhat do my seller level and sell-through zone mean?
The Your Performance card on your Home dashboard shows two things: your sell-through rate, marked as Low, Optimal, or High, and your Seller level on a scale from Collecting to Selling to Pro. Sell-through is the share of everything you've tracked that has sold. Seller level scores how actively you list and sell, with unlisted items that have sat for 30+ days counting against you.
Step-by-Step
Open the Home tab and find the Your Performance card
The large percentage is your sell through rate -- Of everything you list, how much you sell. The chip next to it and the marker on the track show whether you're Low, Optimal, or High
Below the divider, Seller level (Based on your sales activity over time) shows an arrow on a bar running from COLLECTING through SELLING to PRO. The highlighted label is your current level
The tip at the bottom of the card tells you what to do next for your zone
Tap the info icon in the card's corner for a short explanation of both numbers
How the Sell-Through Zone Works
Sell-through rate = items sold ÷ (items sold + items listed + items unlisted). If nothing has sold yet, it shows 0%.
The zone bands follow your Coach pace (the When do you start adjusting prices? setting):
Standard pace (adjust before 150 days; most online resellers default to 90) -- below 50% is Low, 50–80% is Optimal, above 80% is High
Patient pace (adjust at 150 days or more; booth, retail, and estate-sale sellers default to 180) -- below 30% is Low, 30–60% is Optimal, above 60% is High
The tips read accordingly: Low means items sit unsold, so try sharper pricing or better photos; Optimal means listings sell at a healthy pace without running out of stock; High means you may be selling out too fast and could likely raise prices or list more.
How Seller Level Works
Flippd scores you from 0 to 1 using your listed and sold counts -- the more you've sold relative to what's listed, the higher the score. Every Death Pile item (an Unlisted item acquired 30 or more days ago) trims the score slightly. On a patient Coach pace the penalty is halved. The bottom third of the scale is Collecting, the middle third is Selling, and the top third is Pro. To level up: list more items, list on multiple platforms, process unlisted inventory, and convert aging items into sales.
Good to Know
Sold, Listed, and Unlisted counts follow the year selected at the top of the app; pick All to see your all-time rate. Death Pile items count regardless of year
Changing your Coach pace changes the bands immediately -- a patient pace gives a lower optimal range because slower turnover is healthy for booth-style sellers. Adjust it from the sliders icon on the Your Coach screen or under Settings > Business Profile
Death Pile items still affect your seller level even if the Death Pile tile is hidden on Home
To hide the card, turn off Performance Card under Settings > Feature Visibility (in the Inventory Analysis section). It's on by default
The card is a nudge, not a report -- use Reports for the numbers you'd hand to an accountant